Transitioning from storytelling to ‘story selling’ involves more than words—it’s about unlocking a success formula.

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"The story you tell is the product you sell," a well-known quote among growth advisors and brand strategists.
Business growth Salle Privée Exploring the world of perfume and design! Excited to be working closely with the founders of SALLE PRIVÉE to shape the strategic direction and activate the road map for further growth.

Business growth Salle Privée

Exploring the world of perfume and design! Excited to be working closely with the founders of SALLE PRIVÉE to shape the strategic direction and activate the road map for further growth. Amsterdam's SALLE PRIVÉE | House of design is a place…

How we transformed LekkerParkeren into a brand with heart and soul

In a bustling market of parking apps, a new contender emerged with a vision that set it apart from the rest. Meet LekkerParkeren, a parking app founded by passionate individuals who wanted to revolutionize the way people park their vehicles. As…

From a brand passport to a captivating podcast series: unleashing the power of A.I. in daily work

Imagine a world where daily work is not just efficient but also enjoyable, powered by cutting-edge Artificial Intelligence.

Achieving work goals with personal branding

You are approaching a crossroad in your work life. You want change, but you don't know where and how yet. Who am I, what do I stand for and what do I bring to the table? And is that applicable in other work fields?
Business Stragegy BarrosBarbosa - Delia Skin

Skin baby brand

Being involved in the launch of the new baby skin care brand D-SKIN Baby from strategy to execution has been a rollercoaster ride. Just like with every"new born", there have been challenges and moments of pure joy!

Podcast ‘Leading with Elegance’

Invited on the Podcast 'Leading with Elegance'. Carla talks about her Portuguese roots, her very first job on promoting the film Titanic, how she continues to develop as an entrepreneur and… of course about her participation as a speaker…

Hiring!

Are you a creative MBO or HBO student and are you looking for a great marketing internship where you work with senior business- and brand strategists with an interesting portfolio? Then an internship at BarrosBarbosa.com is for you!

D-SKIN: From strategy to action in skincare

It was December last year when I got the call. On the phone the founder and CEO behind the skincare brand D-SKIN. She indicated that due to rapid growth it became increasingly challenging to bring ideas to reality. If I could advise and help. After…

Keynote speaker at Travel Counsellors Conference 2022

"My mission is not to transmit information, but to enable to learn." Thank you for inviting me as a a keynote speaker on (Personal) Branding to your conference 'Better than ever'. The energy from the travel counsellors in the audience,…

Brand Strategy is Business Strategy: my journey with Delia Skin Master

As founder and CEO of three companies, Delia wanted insights from an outside business-and brand strategist. And so my advisory role at the growing e-commerce platform Delia Skin Master began. Since a few months I have been advising them…

(Re)branding ETC DESIGN CENTER EUROPE

We had a 'digital' click. We had been following each other for some time with great interest on Instagram and LinkedIn. So when I received the invitation for a personal meeting I wondered; “are the people behind the brand the same as I perceive…