Being involved in the launch of the new baby skin care brand D-SKIN Baby from strategy to execution has been a rollercoaster ride. Just like with every"new born", there have been challenges and moments of pure joy!
Invited on the Podcast 'Leading with Elegance'. Carla talks about her Portuguese roots, her very first job on promoting the film Titanic, how she continues to develop as an entrepreneur and… of course about her participation as a speaker…
It was December last year when I got the call. On the phone the founder and CEO behind the skincare brand D-SKIN. She indicated that due to rapid growth it became increasingly challenging to bring ideas to reality. If I could advise and help.
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Proactively manage your brand image by clearly communicating about who you are and what you do. The more you are aware of the way you communicate, the more purposefully you can use this to achieve business goals.
How can you use communication and PR strategically? By consistently telling a story that is built on the pillars of your brand. It is the way to build a reputation that attracts talent, creates value and drives growth.
I have been providing successful communication and business advice for more than 20 years. For small big ambition brands, growth companies, on a boardroom level, and as a sparring partner for management teams.